Zoom Nonexperimental Research Methods in Psychology, DVD

Nonexperimental Research Methods in Psychology, DVD

SKU: BVL40124

$149.95
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Part of the Series : Understanding Psychology


This program presents nonexperimental research methods—questionnaires, interviews, and naturalistic observation—through three studies on the effects of cell phone use. Section one explains good questionnaire design while considering both the advantages and limitations of this method. Section two examines the use of unstructured interviews, a more nuanced approach to data collection. And section three spotlights the performance of naturalistic observation—and in the process illustrates some of the practical difficulties and ethical issues involved in this type of research. A part of the series Understanding Psychology. (34 minutes)

Length: 34 minutes

ORDER CODE: BVL40124

ISBN: 9781608254736

Copyright date: ©2006

Closed Captioned


Contents
Researching the Effects of Cell Phone Use (01:01)
Using questionnaires, interviews, and naturalistic observation, psychologists try to determine the effects of cell phone use on young adults.

Questionnaire Surveys (02:10)
A questionnaire survey is used to gather information from young adults about their cell phone usage.

Designing a Questionnaire (01:29)
Careful consideration should be used when designing a questionnaire to ensure the responses are relevant to the research being done.

Advantages of Questionnaire (00:54)
Advantages to using questionnaire methods include the ability to sample a large number of people, it yields quantitative measure, and it is reliable.

The Results (01:57)
The results of the questionnaire on cell phone use showed a correlation between the preferred method of use and personality type.

Disadvantages of Questionnaires (02:20)
The disadvantages of using questionnaires are: a low response rate, different interpretations of questions, and many may lack depth and validity.

Interviews (01:58)
In-depth face to face interviews allow researchers to obtain more detailed answers.

Advantages of Interviews (02:38)
The advantages of interviews are they are valid, more detailed, and flexible.

Analyzing the Interview Data (02:43)
After analysis of the interview data, the research showed that the stereotypes associated with young adults and their cell phone use may be true but is oversimplified.

Phone Surveillance (01:40)
Young adults feel that their parents have them under constant watch.

Disadvantages of Interviews (02:02)
Some disadvantages to using interviews are that there are: no quantitative data, subjective, lack of standardizations, and lack of reliability.

Naturalistic Observation (01:56)
Observing the behavior of young adults' cell phone usage in their natural environment gives more realistic data.

Advantages of Naturalistic Observation (01:22)
The main advantage of naturalistic observation allows the researcher to directly observe the subject in a real, natural setting.

Analyzing the Results (02:09)
The results of the research show that the ways in which the older and younger population use their mobiles is much different; young people use their phone in much more collaborating ways.

Disadvantages of Naturalistic Observation (02:03)
The disadvantages of naturalistic observation is the lack of control of variables, unable to replicate, subjective, and ethical implications.

Choosing the Right Method (02:26)
Determining which non-experimental research method to chooses from is important and depends on requirement the researcher needs.

Not as Planned (02:39)
Filming Bloopers and Blunders.

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Nonexperimental Research Methods in Psychology, DVD

$149.95

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